There are 9 types of keywords that you should consider when you are doing keyword research for search engine optimization
1. Short tail keyword– As the name advised, short-tail keywords are short keywords surprise that is made up of three words or less. Sometimes they are also called the top keyword.
2. Long-tail keyword– Long-tail keywords consist of higher than 3 words. They are also usually very extra special than short-tail keywords.
3. Short-term fresh keyword– When you think about new keywords, then you required to think about something that is hyped newly. For an example of fresh keywords is the Avengers Infinity War.
4. Long-term evergreen keyword– Evergreen keywords are those that are attached all the time. The search volume might shift now and then but there won’t be extreme differences.
5. Product defining keyword-This keyword defines your product best.
6. Customer defining keyword– This keyword is search phrases that identify a specific subset of customers or audiences. In these searches, customers use words or phrases for defining themselves. For example, running shoes for women.
7. Geo-targeting keyword– Geo keyword basically targets a specific neighborhood, city or even country. It is useful for smaller local businesses.
8. LSI keyword– Latent semantic indexing is a system search engine for analyzing the different words people use surrounding a given topic.
9. Intent targeting keywords– The intent keyword represents the user’s purpose for the search. It’s what the user is likely for do when searching for a particular phrase. Basically, intent keyword depends on three categories, for example, informational, commercial, and transactional.